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2012Book Review
A Review by James V Toscano Linda Lysakowski, ACFRE, is well-known to us all. One of the few development professionals to have the Advanced Certified Fund Raising Executive distinction, she is prolific in her writing, distinguished in her consulting and highly esteemed in her teaching. In Fundraising for the Genius (and here it’s for the genius in us all), Lysakowski has truly given us a gift, a tour de force, a comprehensive, knowledgeable, wise and practical overview of the elements of resource development. A definitive look at what we do!
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2012More Money for Good, More or Less
A post by James V. Toscano In a recent posting on “Apples or Oranges,” I suggested a number of problems with Charity Navigator’s methods in trying to combine measures of financial health and of transparency and accountability into some kind of measure of effectiveness. There are number of other organizations besides Charity Navigator attempting to guide donors on the effectiveness of nonprofit organizations, including Hope Consulting, Guidestar, Foundation Center, Better Business Bureau and our own Charities Review Council, to name but a few in a crowded field. Ultimately, at least for now, the holy grail is the attempt to measure and report…
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2012Moving the Needle
A post by James V. Toscano In an article in Nonprofit Quarterly, “Strategic Philanthropy: Who Wins and Loses?” Prentice Zinn, using a variety of reasons, outlines the argument against funding sources alone deciding where to focus their grants as part of their version of a strategic initiative, often involving outcomes measurement and scaling up service. In a trenchant major point, he states: “Today, the field of philanthropy is seeing a relative explosion of conversations, debate, and reflection about how it can be more effective. Add to this rich exchange of information a dose of organizational narcissism, careerism, and peer pressure…
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2012Two Themes – Part Two
A post by James V. Toscano Research shows that there is additional private funding for nonprofits available from donors interested in high-level impact investing. We also know another significant potential is the switching of existing donations to these very same high impact investments. Estimates of both reach approximately $50 billion, about one-sixth of current private donations. Now, the redoing of government funding and appropriations for social impact guarantees and/or for impact bonding funds is happening. Some of these new revenue arrangements need intermediaries, some get payback only if success is achieved, but all have one element in common: the achieving…
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2012Two Themes – Part One
A post by James V. Toscano Recently, Greater Twin Cities United Way, with MAP for Nonprofits and Wilder Foundation, sponsored a “New Structures for New Times” conference. Over 500 nonprofit and foundation representatives attended, hearing that our nonprofit sector needs to strengthen through collaborations, mergers, acquisitions, dissolutions, and “similar proactive steps. The familiar litany of reasons for these actions were all mentioned: government cuts, “new normal,” need for more businesslike management, increasing societal need. The overall theme in this work is that we are faced with a dilemma, given the number of nonprofits and the shrinking resources available to them.
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2012Donor Stewardship Mnemonics
A post by James V. Toscano mne·mon·ics: the process or technique of improving or developing the memory. The Four R’s: Retention = Reporting, Rewarding, Renewing Donor retention is one of the most important tasks in the development responsibilities of a nonprofit organization. After substantial effort in terms of time and resources, translating suspects into prospects and prospects into donors is one of the great accomplishments in fund-raising. Cultivation and solicitation of new donors are among the great skills of the fund-raising community. To retain and upgrade the donor becomes the significant ongoing task, and many organizations fail in this essential activity….
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2012Advanced Fundraising Mnemonics
A post by James V. Toscano mne·mon·ics: the process or technique of improving or developing the memory. In this outing, we go from alliterative letters, e.g. WWW, PPPP, to catch phrases to capture more complex fundraising concepts. We often use catch phrases to provide the key to lists or formulations, e.g. “”My Very Educated Mother Just Served Us Nine Pizzas,” gives us the clues we need to list the planets in order from the sun, at least the old order of planets before Pluto got thrown out! The Roles of the Board Prince Paul Favors Fresh Oranges There is frequent…
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2012Board Selection Mnemonics
A post by James V. Toscano mne·mon·ics: the process or technique of improving or developing the memory Let’s trot out the old chestnuts, those alliterative mnemonics often quoted in training and articles about the type people who should be on a nonprofit organization’s board. Governance is always one of the leading topics of discussion and controversy in nonprofits, both in sector and academic circles. One sometimes hears three prescriptive letters summarizing desired qualities of prospective board members, sometimes not understood, sometimes dismissed, sometimes used cynically, and sometimes followed with insight. A variety of “schools” e.g. Carver, Benevan, cite specific roles…
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2012Useful Fundraising Mnemonics
A post by James V. Toscano mne·mon·ics: the process or technique of improving or developing the memory. While fundraising is a complex process, there are certain devices that jog the memory when working in specific situations. Over the years, I have developed a number of these memory-jogging simplicities to ensure sophisticated processes. Here are two: the 3A Rule and the 4P Rule. The Three A Rule: 1. Ask: It’s amazing how much planning, scenarios and time are spent in setting up cultivation of a prospect that never results in an ask. Until you ask. you are an empty shell, an…
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2012Ten Conditions for Success in Fundraising
The Good Counsel A post By James V. Toscano 1. A Strong Vision/ Mission that articulates an appealing and attractive value proposition for those donors and prospects sharing similar values. Donors are attracted to Mission-driven organizations. 2. Program Quality. With all of the hoopla and buzz on other aspects of performance, quality still counts and separates the winners from the losers. Empirical markers of quality, such as outstanding inputs, processes, people and results clearly result in success and boost the potential for funding. 3. Board Leadership/ Management. Nothing beats an engaged, active, fundraising board and a committed director. Charisma helps, although…