29
2018
Building a Robust Volunteer Force
An Essay by Dania Toscano Miwa and Jim Toscano Fourth in a Series Volunteers are among the leading potential sources for new growth and new resources in nonprofit organizations. Volunteers and donors share many of the same values. This is seen when they express the reasons why they donate to and/or volunteer for a nonprofit organization. New volunteers become new donors. Many of the ways we prospect for new donors are the same strategies used in the recruitment of volunteers. Given that over 60 million American adults volunteer – which is approximately one-third of the total adult population – nonprofits…
22
2017Ten Ways to Find New Donors
The third essay in a series by Dania Toscano Miwa and Jim Toscano We all want new donors—as many as possible!!! We all need new donors—as many as possible to replace those who didn’t renew and more. We all hope for new donors—as many as possible to help us finance new, important projects. In the last essay we talked about retention. Now we will focuson recruitment. How then do we go about finding donors? That often depends on how sophisticated your existing donor program is, how much resource and time you can devote to discovery, cultivation and solicitation, and how…