CAPITAL & ENDOWMENT CAMPAIGNS
Organizations periodically develop capital and endowment needs that require unique effort, rather than reliance on annual fundraising. With success in annual funding and a growing constituency, the opportunity for significantly larger gifts from major donors becomes a distinct possibility.
We help turn this possibility into reality. Work with the client to determine specific capital and endowment needs, a preliminary goal and case statement are developed and tested through feasibility interviews among those likely leaders and major donors to the campaign. Results identify campaign leaders, achievable goals and elements of the case that are appealing and convincing.
Developing detailed plans, materials, gift tables, research on donors and timetables with the agency, we help recruit, motivate, organize and train campaign leadership. The “quiet” campaign ensues according to plan and success in this phase determines the ultimate outcome of the endeavor, which includes a public phase and a very visible celebration upon success in achieving the goal.