A post by James V. Toscano mne·mon·ics: the process or technique of improving or developing the memory. The Four R’s: Retention = Reporting, Rewarding, Renewing Donor retention is one of the most important tasks in the development responsibilities of a nonprofit organization. After substantial effort in terms of time and resources, translating suspects into prospects and prospects into donors is one of the great accomplishments in fund-raising. Cultivation and solicitation of new donors are among the great skills of the fund-raising community. To retain and upgrade the donor becomes the significant ongoing task, and many organizations fail in this essential activity….
A post by James V. Toscano mne·mon·ics: the process or technique of improving or developing the memory Let’s trot out the old chestnuts, those alliterative mnemonics often quoted in training and articles about the type people who should be on a nonprofit organization’s board. Governance is always one of the leading topics of discussion and controversy in nonprofits, both in sector and academic circles. One sometimes hears three prescriptive letters summarizing desired qualities of prospective board members, sometimes not understood, sometimes dismissed, sometimes used cynically, and sometimes followed with insight. A variety of “schools” e.g. Carver, Benevan, cite specific roles…