A Post by Dawn M. Fish, M.A., CFRE Reading the recently released report, Underdeveloped: A National Study of Challenges Facing Nonprofit Fundraising by Jeanne Bell and Maria Cornelius, I reflected upon my 25 years as an executive, development director and gift officer raising funds in social service, health care and higher education institutions. The report contains no surprises, but did fail to address two major issues related to nonprofit fund-raising failures: the traits and skills necessary in an effective director of development (DOD) and the relationship between the executive director (ED) and the DOD. DOD traits and skills An effective…
10 Questions A Development Director Candidate Should Ask Once Offered But Before Accepting the Position
A posting by Dania Toscano Miwa and James V. Toscano 1. How many different individuals have held this position in the last 5 years? If one, proceed to the next question. If 2, ask why each left. If 3 or more, run in the other direction. 2. How is the development goal determined? Has it been met in the last three years? If the goal is set by the difference between expected expenses and anticipated revenue, and if it hasn’t been met in 2 or 3 of the last three years, ask for a change in the way it is…
Happy New Year! In looking back over last year, Jim and I were interested to see what resonated with our readers the most and are eager to hear what topics our readers wished we’d written about. (The comment box below is a great place to let us know what you’d like to read more about, or if you’d prefer, send me an email at Dania(@)ToscanoAdvisors.com.) These are the top five most read posts of last year. 1. 5 Myths about Social Media for Nonprofit Organizations 2. Why Does a Nonprofit Board Need Young People? 3. The Ten “Must” Agreements Between…
A post from James V. Toscano 1. I resolve to understand that I am part of my organization’s brand. 2. I resolve to understand that donors give to our mission, not to me. 3. I resolve to never say that I raised millions but say that I assisted in raising millions for our mission.
Post by Alison Richmond Where do you go to raise money? Traditional wisdom says TV commercials, mail-in forms and even door-to-door. But things are changing in the age of the internet – virtual giving is growing. Once considered a luxury, online fundraising is now a standard procedure for most charities and other non-profit organizations. Online fundraising has netted over €15 billion since 2010, a number that only continues to rise with the increasing prevalence of paperless banking.* So what’s the appeal? For one, online fundraising is easy and convenient. It requires no “sales pitch” and no haggard afternoons standing on street…
A post by James V. Toscano mne·mon·ics: the process or technique of improving or developing the memory. The Four R’s: Retention = Reporting, Rewarding, Renewing Donor retention is one of the most important tasks in the development responsibilities of a nonprofit organization. After substantial effort in terms of time and resources, translating suspects into prospects and prospects into donors is one of the great accomplishments in fund-raising. Cultivation and solicitation of new donors are among the great skills of the fund-raising community. To retain and upgrade the donor becomes the significant ongoing task, and many organizations fail in this essential activity….
A post by James V. Toscano mne·mon·ics: the process or technique of improving or developing the memory. In this outing, we go from alliterative letters, e.g. WWW, PPPP, to catch phrases to capture more complex fundraising concepts. We often use catch phrases to provide the key to lists or formulations, e.g. “”My Very Educated Mother Just Served Us Nine Pizzas,” gives us the clues we need to list the planets in order from the sun, at least the old order of planets before Pluto got thrown out! The Roles of the Board Prince Paul Favors Fresh Oranges There is frequent…
Post By James V. Toscano 1. I will always remember that it’s the donor’s money. 2. I will always remember that fundraising is about the donor, not me. 3. I will always remember that donors need to be thanked and feel wanted as a vital element in the organization. 4. I will learn to cherish volunteers.
Post by Dania Toscano Miwa Professionalism has been completely redefined as social media, and online networks have changed the way we interact with one another. What is professional and what is personal are now much harder to distinguish. Professional/personal lines are blurred online with both friends and colleagues on professional and personal sites. (See my description on Twin Cities Young Nonprofit Professionals Network Blog, here.)
LET’S NOT FORGET THE ROOFTOP CHILLER A light-hearted view of capital campaigning Post by Francie Nelson Capital campaigns are the best. What’s so great about them? “Let me count the ways.” 1. At their best they are mission-focused, fast, and fun. At their worst, they are complete institutional train wrecks. A blast can be had either way – whether you like to build things, or fix things and THEN build things. 2. Opportunities practically ooze from every pore of a good capital campaign. Need to enhance institutional visibility? Build something relevant and trumpet it to the world! Need to re-focus…